jet blue airlines mexico

y. You will prepare
a written paper on that company’s investing in a business opportunity in the country you have
selected. This paper will be referred to as the “White Paper” report and will be entitled “Doing
Business in …… (Country of choice)”. The project will run for the duration of the course and will
include the following deliverables:
A Declaration of “Company and Country” for the paper including a 1 to 2-page initial
outline of your paper utilizing the format in the grading rubric;
A Country Risk Analysis Exercise in the format provided. The research from this
analysis will be included as an appendix to your White Paper and the conclusions
drawn will be incorporated into your White Paper “PEST Analysis” section, including
application of Hall and Hofstede’s sociocultural models to home and host country.
The Final Written “White Paper” Report: Which includes an “Executive Summary” at
the beginning of the paper, followed by the Table of Contents and other sections as
prescribed by the grading Rubric.
The White Paper is a report (to senior management or the board of your chosen MNE) regarding
the risk of doing business in your chosen country and a recommendation for entering the market.
The report will present: the various economic, political, sociocultural, technological and legal
forces the company will encounter in the international environment, identify the company’s
internal/external strengths vs weaknesses and opportunities vs threats (SWOT) doing business in
the country, and give recommendations for doing business within the country including the entry
mode, management structure, the estimated cost of the investment and the estimated time to
achieve a Return on Investment (ROI).

The purpose of this project is to apply the lessons learned in this course and to obtain in-depth
knowledge about the foreign country of your choice
Toward this goal, students will use various
tools, theories and analytical methods presented in this course to help them analyze the
international environment and evaluate the opportunities and challenges to entering the count

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